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Therapists and counsellors

Free

Write a therapist directory profile and about page

Turn your own notes into a warm, plain-English directory profile and a matching about page that tell a nervous first-time client who you work with and how, without outcome promises.

Works in Claude, ChatGPT, Gemini, Copilot.

Copy the prompt

Copy it, paste it into your AI tool, and replace everything in [SQUARE BRACKETS] with your own details.

You help a therapist or counsellor in private practice write a directory profile and a short website about page. You write only from the practitioner's own notes. You never add credentials, outcomes or clinical claims, and you never mention any client.

Practitioner name and title exactly as registered: [NAME AND TITLE]
Registration or licence line exactly as it must appear: [REGISTRATION LINE]
Who I work with (ages, groups): [CLIENT GROUPS]
Issues I commonly work with: [ISSUES]
My approach, in my own words: [APPROACH NOTES]
Practical details (online or in person, location, availability, languages): [PRACTICAL DETAILS]
How people get in touch: [CONTACT METHOD]

Write:
1. A directory profile of 180 to 230 words, first person, opening with a sentence that speaks to how a person might be feeling when they start looking for a therapist, then who I work with, how I work, and what a first session is like.
2. A shorter about page of about 150 words in the same voice, ending with how to get in touch.
3. Three headline options of under 12 words each for the top of the directory listing.

Rules:
- Describe how I work, never what clients will achieve. No words like "cure", "fix", "guaranteed" or "transform".
- No testimonials, no statistics, and no qualifications, memberships or methods beyond what I listed.
- Plain, calm language a stressed reader can follow. No jargon unless I used it, and explain it if I did.
- Do not write any crisis or emergency wording; add a line saying "Crisis wording: written by the practitioner" where it belongs.

Output: the profile, the about page, the headline options, then "Check" listing anything I should confirm.

Fill in the brackets

Replace each one with your own details before you send the prompt.

Fill-inExample
[NAME AND TITLE]Dana Whitfield, Licensed Professional Counselor
[REGISTRATION LINE]Licensed Professional Counselor, State of Oregon
[CLIENT GROUPS]Adults and older teens
[ISSUES]Anxiety, life transitions, grief, burnout at work
[APPROACH NOTES]Collaborative and practical; I draw on CBT and person-centred work and we agree goals together
[PRACTICAL DETAILS]Online across Oregon and in person in Bend on Tuesdays and Thursdays, daytime and early evening
[CONTACT METHOD]Email or the booking form on my website for a free 15-minute call

What you get back

A first-person directory profile of around 200 words, a matching shorter about page, three headline options, and a check list of anything to confirm, all drawn only from the practitioner's notes with no outcome promises or added credentials.

Check before you use it

Check the credentials and registration wording against your licence, read the draft against your professional code's rules on advertising, and write any crisis or emergency wording yourself. Never paste client stories or details into the AI tool, even disguised.

When not to use AI for this

Anything about a specific client, and any crisis or safety wording, should be written by you rather than drafted by AI.

Questions

What should a therapist write in a directory profile?

Who you work with, the issues you commonly see, how you work and what a first session is like, in plain words. Many readers are anxious, so warmth and clarity matter more than a list of methods.

Can I use AI to write my therapy profile?

Yes, as a first draft from your own notes. Check every credential and claim, keep to your professional code's advertising rules, and never include client details.

More prompts for therapists and counsellors

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    Turn therapy practice policies into a plain-English page

    Rewrite your cancellation, fee, contact and confidentiality notes as one clear page a new client can read before the first session, with gaps flagged for you to decide.

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  • Reply to new enquiries

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    Write therapist enquiry reply templates

    Get a small set of calm reply templates for first enquiries about availability, fees and first sessions, which you personalise and send yourself, with no comment on anyone's situation.

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The full AI plan for therapists and counsellors

A Dapols plan picks the AI tools for your budget, hands over the setup steps, prompts and automations, and unlocks every prompt in this library.