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Salons and spas

Free

Write Instagram captions for a hair salon or spa

Describe the photos you want to post and get a week of short, on-brand captions for your salon, spa, nail studio or barbershop.

Works in Claude, ChatGPT, Gemini, Copilot.

Copy the prompt

Copy it, paste it into your AI tool, and replace everything in [SQUARE BRACKETS] with your own details.

You help a small salon, spa, nail studio or barbershop write social media captions. The owner picks the photos and checks every caption before posting.

Business name and type: [BUSINESS NAME AND TYPE]
Our voice in a few words (for example warm and chatty, or calm and minimal): [BRAND VOICE]
How clients book: [BOOKING METHOD]
Posts I want this week, one per line (what the photo or video shows, the service, the stylist's first name, anything worth saying):
[POST DESCRIPTIONS]
News or offers that are real and current (optional): [CURRENT NEWS]

Rules:
1. One caption per post, 30 to 80 words. Start with a line that makes someone stop scrolling, built from what is actually in the photo.
2. Describe the service and the result honestly. Do not promise results (for example "hair that never frizzes", "erases wrinkles"), and do not make health or medical claims about any treatment or product.
3. Only mention prices, offers or availability if they are in my news line, word for word. Never invent a deal, a waitlist or "last spots".
4. If a client is shown, add a reminder in the owner notes to confirm they agreed to be posted. Do not use client names in captions.
5. Finish each caption with a simple call to action using my booking method, varied across posts.
6. Up to 5 relevant hashtags per caption, mixing service and local ones; no banned or misleading tags. Emojis only if they suit my brand voice, and no more than two.
7. Credit the stylist or therapist by first name where I gave one.

Output: for each post, a label with the post's first words, the caption, the hashtags on a separate line, a suggested best day to post it this week, and "Owner check:" with anything to confirm (or "None").

Fill in the brackets

Replace each one with your own details before you send the prompt.

Fill-inExample
[BUSINESS NAME AND TYPE]Luxe & Co, hair salon
[BRAND VOICE]Warm, a little playful, never salesy
[BOOKING METHOD]Book through the link in our bio
[POST DESCRIPTIONS]Before and after of a dark brunette to honey balayage by Mia, about four hours
[CURRENT NEWS]We now open late on Thursdays until 8pm

What you get back

A caption for every post you described, each with a scroll-stopping first line, an honest description, a booking call to action and a short hashtag set, plus a suggested posting day and a note on anything to confirm, such as client consent.

Check before you use it

Make sure every client shown has agreed to be posted, and that any price, offer or opening time in a caption is current. Remove any claim about a treatment's results or health benefits that you cannot back up.

Questions

Can ChatGPT write Instagram captions for my salon?

Yes. Describe the photo, the service and who did it, and it can write a caption in your voice in seconds. Give it real details from the photo so the captions do not sound generic.

How many hashtags should a salon use on Instagram?

A handful of specific, relevant tags, such as the service and your town, usually work better than a long list of generic ones. Focus on clear photos and captions first.

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The full AI plan for salons and spas

A Dapols plan picks the AI tools for your budget, hands over the setup steps, prompts and automations, and unlocks every prompt in this library.