An AI marketing assistant — the output of a hire, without the headcount
Small businesses lose marketing momentum in the gap between 'we should post more' and actually hiring someone to do it. A full-time marketing assistant is a real salary plus benefits, onboarding, and management — for work that is often bursty and repetitive. This page shows the alternative: a curated stack of AI tools that drafts campaigns, writes and schedules content, repurposes one idea into ten formats, and keeps your brand voice consistent. You still direct the strategy — the tools do the production. It is not a person and it will not replace judgment, but for the mechanical 60–70% of a marketing assistant's week, it does the job for a fraction of the cost. Everything below uses real, verified prices from our catalogue with dated evidence, and the $99 one-time setup unlocks the plan that packages it — with an optional $29/month subscription that keeps your setup from drifting out of date.
What it handles
- 4–8 hrs/wk
Draft campaign copy
Turn a one-line brief into ad copy, email drafts, and landing-page sections in your voice.
- 3–6 hrs/wk
Repurpose content
Break one blog post or webinar into a week of social posts, a newsletter, and short clips.
- 2–4 hrs/wk
Schedule & plan
Build and queue a content calendar across channels so nothing goes quiet.
- 2–5 hrs/wk
Design assets
Produce on-brand graphics and thumbnails from templates without a designer.
Summarize performance
Pull weekly numbers into a plain-English 'what worked, what to try next' note.
The stack behind it
The exact tools at the recommended budget, each with its own last price-check date.
Copy and content at scale.
$20/mo
Brand kits per client, Canva AI (Magic Studio), background remover.
$15/mo
Save from 16% with yearly billing; AI Pass add-on available on Pro/Business
Per-channel scheduling and analytics for clients.
$6/mo
14-day trial on paid plans; yearly billing saves 20%; 50% discount for nonprofits/charities
On-brand campaign copy at scale.
$69/mo
7-day free trial; ~20% off annual billing
Prices last verified: Aug 12, 2026
AI stack vs hiring — what you'd keep
Compare the yearly cost of a hire against the AI tool stack that does the repetitive work.
This stack includes usage-based pricing, so the exact monthly cost depends on volume — see the live prices below.
This compares cost only, and deliberately understates hiring (it excludes recruiting, onboarding, equipment, software, and management overhead). An AI stack does specific tasks with your oversight — it doesn't replace judgment, relationships, or accountability. The plan is a one-time cost added to year one.
Salary source: U.S. BLS OES, May 2023 (SOC 13-1161) · U.S. BLS Employer Costs for Employee Compensation
See if this is your planWhat an AI marketing assistant can't do
The honest limits. This is a tool with your oversight, not a person.
- Own your strategy or decide what your business should stand for.
- Understand nuance in your market the way an experienced marketer does — it needs your direction.
- Guarantee results; it produces drafts you review and approve, not finished truth.
- Manage relationships with press, partners, or influencers.
- Replace a senior marketer for high-stakes brand or positioning decisions.
Questions about an AI marketing assistant
Is this actually an AI employee?
No — and we won't pretend it is. It's a set of AI tools plus a step-by-step playbook that does the repetitive production work a marketing assistant would. You stay in charge of strategy and approvals.
How much does it cost per month?
The tools in the recommended stack are shown below with live, verified prices. Dapols itself is a $99 one-time setup that unlocks the plan — setup steps, prompts, and automations — plus an optional $29/month subscription that keeps it current.
Will the content sound generic?
Only if you let it. The template includes brand-voice prompts and examples so output matches how you actually talk. You review before anything ships.
And what does Dapols cost?
The tool prices on this page are paid to those vendors, monthly, for as long as you use them. This is the separate — and much smaller — cost of the plan that works out which of them you actually need and wires them together.
- $99
- The tools, the prompts, the connectors and the order to set them up in, customized to your answers and reviewed by a person before it reaches you. It does not renew, and we keep no card for a later charge.
- $29
- Only if you want the plan kept current as these prices move. We ask about a month in — you start it, we never start it for you, and stopping it leaves the plan you bought exactly as it is.
once, to unlock your plan
a month, optional and later