A marketing plan for your business at any budget
Choose your kind of business and drag the budget. Each plan names the channels, how often to post, which AI tools to use and what to leave alone. Benchmarks are sourced and every outcome is labelled an estimate.
A real paid test alongside a content engine that keeps running.
- Meta Ads (Facebook and Instagram)50%
- Google Business Profile19%
- Review requests13%
- Instagram12%
- TikTok / short video6%
The move for this budget: Start an email or SMS list at the till and send a monthly offer to regulars.
Open the full Restaurant or cafe playbookMarketing plans by business type
- Solo SaaS
- Social media manager
- Hotel or motel
- Real estate agent
- Local service business
- Ecommerce store
- Coach or consultant
- Content creator
- Restaurant or cafe
- Law firm
- Accounting or bookkeeping firm
- Recruitment agency
- Small manufacturer
- Dental clinic
- Marketing agency
- Maker or artisan
- Construction or trades business
- Salon or spa
- Fitness or wellness business
- Tutoring or education business
- Nonprofit or church
- Property management company
- Insurance agency
Want this tied to your actual business?
The $99 plan maps the AI tools, costs and setup steps for your business, includes a keyword and AI-search report, and carries this marketing playbook in your workspace.
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