Meta Muse pricing
Free planMeta Muse has a free plan, and paid plans start at $20/mo on Power. Checked Oct 1, 2026 against the official pricing page.
Meta's always-on AI agent, powered by Muse Spark and running in its own secure cloud computer that asks before it sends or buys. Since 29 Sep 2026, Muse for Small Business connects Instagram professional analytics, Facebook Pages and Meta ad accounts. Free tier, then $20 or $100 a month. US and Canada only, in limited testing.
Meta Muse is a personal AI agent that keeps working in its own secure cloud computer and asks before it sends or buys anything. Since 29 September 2026, Muse for Small Business connects it to your Instagram professional analytics, Facebook Pages and Meta ad accounts, which makes it the natural always-on agent for a shop, restaurant, salon or creator that sells through Instagram and Facebook. It has a free tier, but it is only available in the US and Canada and is still in limited testing.
Plans and prices
| Plan | Price | What you get |
|---|---|---|
| FreeOur pick | FreeFree with a usage limit; Meta does not publish the free allowance | Usage-limited
|
| Power | $20/moUSD 20/month, renews monthly | 500M Muse tokens per week
|
| Max | $100/moUSD 100/month, renews monthly | 3B Muse tokens per week
|
Pick this tier: Free
Start on the free tier with one recurring job, such as a weekly read of your Instagram and ad results with a draft plan for next week. Move to Power only if you keep hitting the free usage limit.
What works
- Free tier covers most light use
- Connects Instagram professional analytics, Facebook Pages and Meta ad accounts in a few clicks
- Message it in the Muse app or in WhatsApp
- Asks before sending email or buying, with a full audit trail and a separate safety agent that approves outbound actions
What to watch
- US and Canada only, in limited testing
- Built first as a personal agent; business features arrived on 29 September 2026 and are new
- No team sharing or admin controls like the business plans of ChatGPT or Grok
Skip it if
- Your business is outside the US and Canada
- Several people need to share one agent with admin controls
- Your customers and sales do not run through Instagram, Facebook or Meta ads
Meta Muse pricing questions
- How much does Meta Muse cost in 2026?
- Meta Muse has a free plan, and paid plans start at $20/mo on Power. Checked Oct 1, 2026 against the official pricing page.
- What is Muse for Small Business?
- A set of skills and connectors Meta added to Muse on 29 September 2026. It links your Instagram professional account analytics, Facebook Pages and Meta ad accounts, plus other business tools such as Canva and custom connectors, so Muse can analyse results and draft campaigns, replies and plans.
- Is Meta Muse available outside the US?
- Meta says Muse is available in the US and Canada. It is in limited testing and not available in other countries yet.
- Does Muse use my business data for Meta ads?
- Meta says Muse does not share your conversations or the data in its secure computer with Meta's ad systems, and you can opt out of your interactions being used to train Meta's AI.
- How is Muse different from ChatGPT dots and Grok Bot?
- All three are always-on agents with their own cloud computer. Muse is the only one with a free tier and built-in Instagram, Facebook and Meta ads connections. ChatGPT dots need ChatGPT Pro or a Business Premium seat; Grok Bot comes with SuperGrok and Cursor Pro and lets you run several bots at once.
Reviewed Oct 1, 2026 by the Dapols team. Report a price change
Our evidence on this tool
- Catalog status
- Listed only — we don't put it in plans yet
- Price last checked
- Oct 1, 2026
- Evidence confidence
- High — checked against the vendor's own pricing page
- Official documentation
- Read the vendor docs
Re-checked in batches. We date every check and never take payment for placement. How we rank tools
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