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Sales AI

Apollo.io pricing

Free plan

Apollo.io has a free plan, and paid plans start at $65/mo on Basic. Checked Nov 10, 2026 against the official pricing page.

Find leads and automate outbound with AI-assisted sequences.

Our take

Score 4 out of 5How we score

Apollo combines a large B2B contact database with email sequences and a dialer, which covers outbound prospecting for a small sales team in one tool. The free plan is enough to test the data quality in your market.

Plans and prices

Annual billing saves 24%; Apollo for Startups: 50% off Basic/Professional for 1 year, up to 5 seats
Apollo.io plans, checked Nov 10, 2026. Official pricing page Prices are indicative and may change. Always confirm on the provider's site.
PlanPriceWhat you get
FreeFree900 credits/year, granted ~75/mo

2 sequences, basic filters, up to 5 AI chats

  • B2B contact database access
  • 2 email sequences
  • Basic search filters
  • Chrome extension
BasicOur pick$65/moor $588/yr$65/seat billed monthly, or $49/seat/mo billed annually ($588/yr); 2,500 credits/mo

Per seat; unlimited sequences

  • Unlimited email sequences
  • CRM integrations
  • 6 intent topics
  • Basic AI Assistant
Professional$99/moor $948/yr$99/seat billed monthly, or $79/seat/mo billed annually ($948/yr); 4,000 credits/mo

Per seat

  • US dialer
  • 5 mailboxes
  • Automated workflows
  • AI research/Assistant
Organization$149/moor $1,788/yr$149/seat/mo, annual billing only, minimum 3 seats; 6,000 credits/mo

Per seat, minimum 3 seats

  • International dialer
  • 15 mailboxes
  • SSO
  • Advanced security/admin controls

Pick this tier: Basic

Basic unlocks unlimited sequences and CRM integrations, which is what a small outbound team needs. Professional adds the dialer and workflow automation.

What works

  • Contact database, sequences and dialer in one product
  • Free plan with yearly credits
  • CRM integrations from Basic
  • Startup program discounts

What to watch

  • Credits limit how many contacts you can reveal
  • Organization plan needs at least three seats
  • Data quality varies by country and industry

Skip it if

  • You do not do outbound sales
  • Your market is poorly covered by Apollo's data
  • You only need a CRM, not prospecting data

Best for

Get more leadsImprove sales follow-up

Works with

GmailHubSpotSalesforce

Appears in these plans

Apollo.io pricing questions

How much does Apollo.io cost in 2026?
Apollo.io has a free plan, and paid plans start at $65/mo on Basic. Checked Nov 10, 2026 against the official pricing page.
Is Apollo free?
Yes. The free plan includes a yearly credit allowance, two sequences and basic filters.
Does Apollo have a startup discount?
Apollo lists a startup program with a discount on Basic and Professional for eligible companies.

Reviewed Sep 11, 2026 by the Dapols team. Report a price change

Our evidence on this tool

Catalog status
Recommended — can be a primary pick in a plan
Price last checked
Nov 10, 2026
Evidence confidence
Medium — verified, but the vendor changes plans often

Re-checked in batches. We date every check and never take payment for placement. How we rank tools

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